Hello, once again I am back with a new post, hoping you liked my last blog. Today I am writing a post discussing different ideas that brands are using in their marketing strategies for promotions. As we all know, the main goal of any brand is to boost the sales of their products in any manner and for achieving this, brands works on different ideas.

Few days back, to check the latest deals, I visited the website of White Cloud, one of the best electronic cigarette brands. While browsing, I incidentally landed on a page of a game which was sponsored by that brand. Believe me; it was astonishing for me when I came to know that brands are using games as a media to promote their products.

In order to know further, I started to research on game advertising, and I found worth information, it was written that gamification is the best approach which can be used to boost the sales of the products and to increase the conversion rates. There are many brands like Coca-Cola, Pepsi and Burger kings which use their names in games to attract customers. White Cloud electronic cigarettes are also following the same concept; in fact they are offering reward coupons as well to draw in more smokers.  

I believe it is the perfect idea to attract any individual as almost everyone likes to play games, I also love to play games, I must say I m a game maniac. I believe that it is a positive approach to attract those who spend most of the times on games, and somehow they will enjoy and release stress out of their mind.